Mastering GDPR for US Marketers:  Your Top 5 Questions Answered

Does GDPR apply to US marketers? What constitutes ‘personal data’? And what are the consequences of failing to comply with GDPR? More US organizations are realizing that the way they collect, use and store the personal data of individuals is coming under increasing scrutiny. That’s true at home, where 13 states have now passed comprehensive […]

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Data Compliance 2.0: The Latest Regulations in Australia

The digital landscape is always evolving, and so are the laws that govern it. Australia, known for its stringent data protection regulations, is once again at the forefront of change with new data protection regulations. In this blog, we’ll delve into the latest updates to data protection laws in Australia. We’ll explore the motivations driving […]

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Data-Driven Marketing Unleashed: Mastering the Game in Australia

In today’s fast-paced digital landscape, data-driven marketing has emerged as a powerhouse strategy, propelling businesses to new heights of success. Australia, known for its robust data protection laws, presents a unique arena where the marriage of data-driven marketing and privacy protection takes center stage. We will explore the implications, privacy concerns, legal obligations, and success […]

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Ethical Marketing in the UK: Navigating Data Protection Compliance and Best Practices

To what extent does GDPR influence the way UK businesses market their products and services? We explain in our new blog. How does GDPR affect marketing activities in the UK? GDPR (in its original EU form) may not directly apply to the UK, but that’s only because virtually all of its provisions were morphed into […]

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Decoding GDPR: Your Questions Answered

How do you obtain valid consent under GDPR? What level of data security is ‘secure’? How long should you keep hold of personal data? In this post, we answer some of your most frequently asked GDPR questions. What’s the difference between a data controller and a data processor, and how does this affect compliance? There’s […]

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Adopting the New Normal: Navigating Canada’s Latest Data Protection Changes

Change is the only constant in the ever-evolving landscape of data protection. Canada’s data protection laws have undergone significant updates to reflect the digital age’s complexities and safeguard individuals’ privacy rights. As businesses grapple with these changes, the need to adapt, comply, and ensure ethical data practices has never been more critical. In this blog […]

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Data Protection Evolution: Recent Changes in Canada’s Legal Landscape

In this data protection world, staying ahead of the curve is essential to ensure that businesses operate ethically, responsibly, and within the boundaries of the law. Canada’s data protection laws have seen significant developments in recent times, reflecting the ever-changing nature of technology, privacy concerns, and the need for comprehensive safeguards. In this blog post, […]

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Ethical Data Marketing in Canada: Balancing Innovation and Privacy

In the dynamic landscape of modern marketing, data has emerged as a powerful tool, offering insights into consumer behaviour and preferences that were previously unimaginable. As businesses harness the potential of data-driven marketing, it becomes paramount to strike a delicate balance between innovation and privacy. In this blog post, we’ll delve into the world of […]

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Protecting Data in Oz: Avoiding Costly Violation Penalties

In the digital age, data is a treasure trove of information that drives businesses and empowers innovation. However, this treasure comes with a caveat – the responsibility to protect it. With Australia’s stringent data protection laws, keeping personal information secure isn’t just good practice, it’s the law. In this blog, we’ll delve into the key […]

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Managing the Role of the EU Representative in the USA in 2023

Since the enactment of the GDPR, US organizations have been benefitting from the role of the GDPR rep in a variety of ways. We explore seven of those ways. Increasingly, the world is connected and driven by data. The greater the role of data, the greater the importance of data protection. Several US states have […]

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