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Es ist wichtig, dass Sie die Regeln für Ihre Marketinganrufe verstehen. Die Privacy and Electronic Communications Regulations 2003 (in ihrer geänderten Fassung) (PECR) gelten für Telefonanrufe zu Direktmarketingzwecken. In diesem Leitfaden werden Live-Marketing-Anrufe im Detail behandelt. Lesen Sie ihn, wenn Sie detaillierte Fragen haben, die im Leitfaden zur PECR nicht beantwortet werden, oder [...]
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We have said this previously but we are still seeing a huge number of Subject Access Requests [SARs]. A SAR is a request made by or on behalf of the data subjects which grants the right to obtain a copy of all the personal data that an organization has collected about them. These are pretty […]
Data protection and marketing are so closely interconnected that no marketing plan involving data can move forward without getting data protection right. GDPR – General Data Protection Regulation – and PECR – Privacy and Electronic Communication Regulations – are regulations concerning data protection that marketers must familiarise themselves with. The two regulations are complementary, indeed […]
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